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Top 5 Key Tech Trends By Year 2020 (In Just Four Years)

If you think this election is insane, wait until 2020.

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If you think this election is insane, wait until 2020 (in four years).

I want you to imagine how, in four years‘ time, technologies like AI, machine learning, sensors and networks will accelerate.

Political campaigns are about to get hyper-personalized, thanks to advances in a few exponential technologies.

Imagine a candidate who now knows everything about you, who can reach you wherever you happen to be looking, and who can use info scraped from social media (and intuited by machine learning algorithms) to speak directly to you and your interests.

Here’s what future election campaign marketing might feel like…

Key Trends: In Just Four Years…

1. Social media will have continued to explode.

In 2016, 78% of Americans have a social media profile. This year, 162 million Americans (over 50%) will log onto Facebook at least once a month.

In four years, these numbers will continue to explode. And so will a campaign’s knowledge about you, what you care about and who you are.

AI agents built by political campaigns will stalk your every move, scraping your social graph, reading your tweets and posts, analyzing your Instagram photos… mining your publicly available data to know more about you than ever before.

The single most important factor influencing your voting decision is your social network… so you can bet that political campaigns will be mining this data to find your top social influencers, what stories you’re reading, and subjects that resonate with you.

2. Machine Learning/AI will move forward 10x In four years

This year, we saw chatbots emerge in a big way. Since they opened the platform, Facebook Messenger now has 11,000+ chatbots, where an algorithm communicates with end users over Messenger as if it were a person. These are clunky at best.

By 2020, things are going to get much more sophisticated. Voice interfaces like Siri, Cortana, Google and Alexa are going to get much, much better.

You’ll be able to carry out in-depth conversations with these AIs, and thanks to machine learning and the exponentially increasing amount of data about yourself that you’re generating each year, these AIs will learn how to optimally communicate with you in such a personalized fashion that you’d swear it’s your closest friend. They’ll incorporate your ideologies, preferences, choice linguistic styles and slang, favorite topics and content, and even inside jokes into the conversation.

It’s going to get personal…

3. 50 billion devices & 1 trillion sensors will come online In four years

IoT is exploding exponentially, and we’ll see billions of devices connected to the Web and interacting with you on a daily basis.

Your cars, your AR glasses, your computing devices, your biometric sensors, your home, your office, your appliances, restaurants, grocery stores, airports, planes and everything in between will be connected and communicating with each other.

Are voters who exercise frequently better Republican donors? An AI can pick up on your movements, track your phone, and perhaps even monitor your heart rate.

Ubiquitous cameras throughout our environment will be imaging everything, everywhere. Imagine passing by a sidewalk display where the cameras and machine learning protocols pick up your face, know exactly who you are and feed you a personalized advertisement.

Spooky? Perhaps, but this kind of hyper-focused, targeted advertising is on its way.


4. Digital avatars will become photorealistic and fully programmable In four years

In four years, we’ll be able to fully manipulate photorealistic avatars of candidates to say, well… anything.

This year, researchers out of Stanford were able to take videos of humans and, in real-time, manipulate their faces to match expressions of another person in the lab. Scary.


By the next election, this is going to get even better. We’ll be able to render any face to do and say anything, and you won’t be able to tell it’s fake.

Add this to advances in algorithmic audio dubbing, and we’ll be able to type text into a program which will then spit it out in the exact voice of the presidential candidate.

5. Micropayments, Smart Objects, and Blockchain applications will go mainstream.

In four years, it’s going to get easier and easier to pay for things. Mobile payments in 2016 will amount to over $600 billion. In 2020, this will likely be over $1 trillion.

More than that, we’ll see a proliferation of apps that use “micro-payments” — small payments, from a fraction of a cent to just a few dollars, built on digital protocols like the Blockchain.

You’ll be able to “flick” digital objects that contain value — like a Digital Political Sticker (which you bought for $0.05) with your face on it — as endorsements to candidates from your phone to their smart billboards.

And while I doubt the regulatory environment will move quickly enough for the next election, eventually Blockchain will allow us to vote in the election from our own devices.

Hyper-personalized Political Ads: What it will feel like…

The bottom line is that the 2020 election is going to get very personal.

Imagine candidate advertisements that are so personalized that they are scary in their accuracy and timeliness.

For Example: Imagine I’m walking down the street to my local coffee shop, and a photorealistic avatar of the presidential candidate on the bus stop advertisement I pass turns to me and says:

“Hi Peter, I’m running for president. I know you have two 5-year old boys going to kindergarten at XYZ School. Do you know that my policy means that we’ll be cutting tuition in half for you? That means you’ll immediately save $10,000 if you vote for me…”

If you pause and listen, the candidate’s avatar may continue: “I also noticed that you care a lot about science, technology, and space exploration – I do too, and I’m planning on increasing NASA’s budget by 20% next year. Let’s go to Mars!”

“I’d really appreciate your vote. Every vote and every dollar counts. Do you mind flicking me a $1 sticker to show your support?”

Fun times ahead.

Culled from an email to me by Peter 


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  1. This idea right here is quite amazing well fun for me, having to vote with personal device and such interesting process.

  2. Hmmmm, but isn’t this idea gonna affect and deprive us of our privacy,being that all details will be known by all out there? I think the disadvantages are more than d advantages. And also i think humans are prone to dangers with this idea.. Just my thought!

    1. hello dhorisha,
      we already are having cyber security problems, we will solve them along the way, both personal and professional brands will face that ‘ninja’

  3. This is so spot on… Buh this may only be available in the most developed countries by 2020. For this sort of vision to be a reality in Africa and all over the world, it may well be up to a century from now

    1. Thank you Marvis,
      Yea you are very correct Mr Marvis.
      and have you notice that change itself has change. the rate of change has change, so we will have things catching up.

  4. Cool nice one
    I believe such is upon us, the personalised advertising will be a major especially when I heard the number of doors Hillary Clinton knocked on to get votes.

  5. Nice write up! The world is becoming more advance, and it is important we all equip ourselves with the new levels of technical know how, in order for the moving train not to pass us by. Although for third world countries it may take a longer time to realise this

    1. Yea i do agree with you tessy,
      being tech savvy today is like knowing how to read and write,
      no matter what u study today, archeology to. language to zoology,
      you must know how to use application and the internet that relates to your career and business…
      this is our life let us all go back to school…lifelong learning.

  6. true talk and i believe we are smatter than we think. so if we can free ourselfs from the restrictions that we are not smart, will achieve some things before us, and others will want to copy some things from us. mr Oyekan keep doing what you do, you will see the outcome soon. God bless you

    1. Dont be surprise you will be voting Buhari or voting Out from ur device, your candidate will reach you via email, text message andconfernce call come 2019

    2. Yea Matilda,
      personal devices will be great tools in the techlife style we have all signed for, as phone numbers and real data will be used to reach people on indivdual basis,

    1. thank you samson,
      i see that you are a musician,
      you can actually create your own music community,
      and grow their loyalty over time.. all on social media
      with a focus on music…

  7. It’s a very nice idea, I ve even thought of dat many years back, we re in computer age now, am in full support of dis idea, most of us do Facebook, whatsapp etc. We just need to grow in dis country, it’s part of the change.

  8. Nigerian we need to support dis idea, many people don’t come out to Vote, because, standing under the sun for hours, for me I call it madness, with dis, we can stay in our comfort zone and cast our vote. Talking about the disadvantages, it’d a minor things. We need love and togetherness to grow dis country. I love dis nation, I don’t about you shaa.. So, voting with personal device would be really wonderful. Nice one, Mr developer.

    1. Thank you Mr Lawrence,
      and as we all take our ideas, the problems we see daily on the street we can all create solution from politics to sport, to business, to food to shelter, so we can be in the forefront of the nations digital tomorrow.

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